Luxeuse – My Bilingual Luxury Lifestyle Magazine

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For my MA Fashion Journalism at London College of Fashion Final Project, I wrote, created and developed Luxeuse Magazine. It is one of the most competitive courses in the world to get onto and at one of the world’s most prestigious Universities and my project received a High Distinction. Made in collaboration with a very talented designer based in London, Luxeuse is a luxury lifestyle magazine targeting Chinese Ultra-High Net Worth Individuals. It is designed to be a secondary marketing tool for private banks to use to target their key consumers, and each issue is completely unique with personalised editorial for each reader. Luxeuse is in English and Chinese (Mandarin) and is split into two parts that interlock and interplay with each other. Many thanks to Linda for the beautiful images.

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